CRY-HT Enrolment Campaign 2013

In June and July 2013, Hindustan Times collaborated with CRY, under HT's "You Read, They Learn" initiative, to enrol out of school children in NCR to school.

The campaign started with HT publishing ads to invite its readers to volunteer for the campaign. Approximately 400 readers turned up for the cause after seeing the ads.


Then CRY Delhi Volunteers filed RTIs and conducted field surveys to figure out the regions in NCR having significant number of out of school children.

Then the event kicked off with 2 orientation sessions on 23rd June 2013 and 29th June 2013. Famous cricketer, Gautam Gambhir, came up to motivate HT and CRY volunteers during the former session.









Then HT volunteers, under guidance of CRY volunteers, visited previously identified communities in 9 zones of NCR and collected details of out of school children.






Finally, HT volunteers, under guidance of CRY volunteers, visited the communities again to enrol children to nearest schools.


Through the campaign CRY volunteers and HT volunteers were able to enrol 600 out of school children across NCR into schools, within time-frame of the campaign.

Post-campaign, CRY volunteers followed up and enrolled another 200 children till date. Also, they tracked attendance in schools to ensure that the newly enrolled children don't drop out.

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